Map Out Your Ultimate Book Marketing Plan

A book marketing plan is your map to success as an author. Without a plan, you’ll be tempted to take the wrong fork in the road, or – even worse – not even start your book marketing journey. The book marketing planning process that leads to a map you can follow for your book’s lifetime helps you focus on the right audience, get clarity on what you want to accomplish, and determine which tactics will help you reach your goals. The step-by-step instructions in this session paired with specific examples and a free, downloadable template will give you everything you need to create a book marketing plan with strategies and tactics that will get (and keep!) you on the road to success.

Sandra Beckwith is an author and national award-winning former publicist who now teaches authors how to save thousands of dollars by doing their own publicity, promotion, and marketing. You might have seen her on “The Montel Williams Show,” or “CBS This Morning,” or read about her in The New York Times, The Wall Street Journal, or USA Today. Her website,, has been named a top website for authors and writers three times. Learn more at

Register for the conference here.