Everyone should be thinking about what they want their book to do from them. You can create a speaking business and position yourself as a brand. You don’ just have to sell products and services, you can sell influence too if you establish yourself as a brand! You must know how to manage your brand offline and online. It’s all about your website, content strategy and how you leverage social media. Let Melinda Emerson “SmallBizLady” teach you how she became America’s #1 Small Business Expert and one of the nation’s top corporate spokespeople. If you want to become a Brand in Demand, you not want to miss this special workshop.
Attendees will learn:
- Creating a Brand Message that Sticks
- How to Leverage Speaking to Sell Books
- How to Create a Winning Content Strategy
- 3 Branding Strategies That Will Make You Stand Out in Social Media
- What Corporate Brands a Looking For From Influencers
Melinda F. Emerson, SmallBizLady is America’s #1 Small Business Expert. As CEO of Quintessence Multimedia, Melinda educates entrepreneurs and Fortune 500 companies on subjects including start-up challenges, marketing strategy and social media marketing. Forbes Magazine named her #1 woman for entrepreneurs to follow on Twitter. Melinda hosts The Smallbizchat Podcast and is the bestselling author of “Become Your Own Boss in 12 months; A Month-by-Month Guide to a Business That Works, 2nd Edition and her latest book Fix Your Business, A 90-Day Plan to Get Your Life Back and Reduce Chaos in Your Business. She also publishes a resource blog www.succeedasyourownboss.com.