LinkedIn is one of the most powerful tools to reach your audience, connect with fans and grow your professional presence. Smart authors are using LinkedIn to reach millions of people each month. Discover exactly how to use LinkedIn and create a presence that breaks through the noise and gets you noticed. Learn how to use new features to gain more visibility and the best practices that earn you attention and fans.
Krista Neher is a 6-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and the CEO of Boot Camp Digital. Krista has written 6 books on digital marketing, including a textbook and a “Dummies” book. With over 15 years of digital marketing experience, Krista was a digital marketing pioneer – executing digital strategies before “digital marketing” was even a recognized term. She has worked with companies like Facebook, Nike, Procter & Gamble, GE, Macy’s, Google, and the United States Senate and has been featured as an expert in the New York Times, CNN, Wall Street Journal, NBC, CBS, Entrepreneur, and the Associated Press. Krista is passionate about digital marketing and created one of the first accredited certification programs in the world.