As writers, we generate content. That is our intellectual property. Each piece of content is a potential income-producing asset. A strategy for generating more income is to leverage our content. We can repurpose it across different platforms.
Two that work together are books and blogs. We can take sections from a book and create blog posts. And we can collect blog posts on a subject thread and create a book or ebook. We can self-publish our books based on blog content. We can also contribute to blogs on platforms like Medium, which can reach a broad audience and generate income for your effort.
I will explain how to leverage your written content to generate revenue, attract prospects, and build your visibility online.
John has founded seven companies. He took two of them public and was a public company CEO and CFO for 15 years. He is the author of over 20 books, blogger, podcaster, online course creator, investor, inventor, entrepreneur and musician. His current company MBA ASAP delivers digital content on business topics via eBooks, paperbacks, audiobooks, podcasts and online courses.
MBA ASAP also provides training to global organizations including Adidas, Apple, General Mills, Kaiser Permanente, Lyft, PayPal, Pinterest, Mercedes-Benz, and Volkswagon. These companies rely on MBA ASAP to reskill and upskill their employees.
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