Did you know that 66% of book shoppers on Amazon start by using Amazon search to find their next book? What’s more important is that 89% of those searches ends with a sale. Therefore, learning how to convince Amazon to show your book to those shoppers can be a crucial part to not only your book’s discoverability on the largest book store, but also your overall success.
To do this effectively though, is not some magic hack and simple process of selecting some keywords and hitting publish. There are actually key actions that every authors should use in order to help Amazon understand your book better, and therefore get it in front of the right shoppers.
Therefore, to help you get your book discovered on Amazon, I’m going to show you some methods and actions that will not only better position your book, but also help increase your sales.
Dave Chesson is the creator of Kindlepreneur.com, a website devoted to teaching advanced book marketing, which even Amazon KDP acknowledges as one of the best by telling users to “Gain insight from Kindlepreneur on how you can optimize marketing for your books.” Having worked with such authors as Orson Scott Card, Ted Dekker, and more, his tactics help both Fiction and Nonfiction authors of all levels get their books discovered by the right readers.