Panel: Book Launches, Discount Promotions, and Email Marketing
Becky will share how you can launch a book with the maximum possible reach.
Becky Robinson is the Founder and CEO of Weaving Influence, a full-service digital marketing and public relations agency that enables thought leaders and authors to build their brands, drive visibility, and increase sales. Since launching more than a decade ago, under Becky’s leadership, the firm has helped clients launch more than 250 books.
Becky has authored two books—her first, Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause, received the prestigious Axiom Business Book award in the Advertising/Marketing/PR category. Her second is Beyond the Politics of Contempt: Practical Steps to Build Positive Relationships in Divided Times, which debuted as a #1 New Release on Amazon in September, 2025. Find her at beckyrobinson.com.
