Ask a Pro Sessions – Fall 2017


Many conferences of all kinds allow attendees to sign up for brief consultations with event speakers and experts. The pros are there to answer attendee questions and give as much guidance as possible in a short amount of time.

For the first time at NFWC in May 2017, we rounded up some top publishing industry experts including book editors, PR pros, marketing consultants and literary agents to offer complimentary consults to Gold and Platinum access attendees. These sessions were a HUGE HIT with our attendees and pros alike!

For the Fall 2017 Nonfiction Writers Conference, we’re bringing back our popular Ask-a-Pro sessions.

How does it work?

Ask a Pro sessions last just 15-minutes and are conducted one-on-one between you and the pro—delivered via phone or Skype (the pro will call you during your scheduled time). This is not a sales pitch for either party. It’s an opportunity for NFWC attendees to ask questions and receive guidance from industry professionals.

What does it cost?

Ask-a-Pro is completely FREE for Gold and Platinum NFWC attendees!

How many sessions are available?

Space is absolutely limited for our Ask-a-Pro sessions and they will fill up fast. Most of our consultants have just a handful of appointment times available. So, if there is someone in particular you really want to meet with, be sure to sign up right away. Once the sessions are full, registration for Ask-a-Pro will be closed.

When do consults happen?

NFWC Gold and Platinum attendees can register for up to three Ask-a-Pro sessions. Consultations will take place the week of the conference, November 6-10, 2017. Some consults may happen concurrently during conference hours so plan accordingly.


Registered attendees receive instructions via email to reserve up to three consultation sessions with the pros. Still need to register for the conference?

Register for the Fall Nonfiction Writers Conference here.

Meet the Pros

Jim Horan

Jim Horan is the President and CEO of The One Page Business Plan Company and author of “The One Page Business Plan”… the best selling business planning book on He is also the developer of The One Page Planning and Performance System.

Jim founded the company in 1990 after nearly two decades in senior level financial positions with Shaklee Corporation and Bayer Pharmaceuticals. Over the past 19 years, his company has helped thousands of businesses achieve sustainable cash flow and profit growth.

Mr. Horan speaks to audiences all across the United States, helping business owners and CEOs systematically make their businesses more profitable. Jim has the unique ability to take complex business situations and make them simple.

Tom Peters, the author of Thriving on Chaos and In Search of Excellence, calls the One Page Business Plan an out and outwinner… Period! Peters has been quoted as saying “It makes great sense to me as a so-called ‘business thinker.’ The One Page Business Plan = the proverbial better mousetrap!”

Joan Stewart

Publicity expert Joan Stewart, also known as The Publicity Hound, is a coach and mentor who works with authors just like you who want to use free publicity from traditional and social media. She teaches you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. She has worked with thousands of CEOs, nonprofit executives, authors, speakers and experts who needed to tell their story to the world. And she has helped her clients pitch themselves to the media to get onto “Good Morning America” and onto the front page of The  Wall Street Journal. She lives (and tries to stay warm) in Wisconsin.

Brian Jud

Brian Jud is an author, book-marketing consultant, speaker, seminar leader, television host and president of Premium Book Company that sells books to non-bookstore buyers on a non-returnable, commission basis. Brian is also the Executive Director of the Association of Publishers for Special Sales.

Brian is the author of How to Make Real Money Selling Books (Without Worrying About Returns) This is the ultimate do-it-yourself guide to selling your books to non-bookstore buyers in large quantities, with no returns. He also wrote Beyond the Bookstore (a Publishers Weekly® book), a primer on non-bookstore marketing.

Brian has also written and published five titles on career transition that are distributed internationally. He is a prolific writer of articles about book publishing and marketing. He is the author of the eight e-booklets with Proven Tips for Publishing Success and the contributing editor to the monthly newsletters, Book Marketing Matters, The Sales Informer, The Authority and Bound to Sell. He was the host of the television show, The Book Authority that aired for 13 years.

Brian is an adjunct lecturer of sales and marketing courses for graduate and undergraduate students at the University of Hartford and the University of Connecticut. Brian is a regular speaker on marketing topics at IBPA’s Publishing University and for publishing groups around the country. Brian has a BS degree in Marketing from the University of Cincinnati and an MBA in Marketing from Xavier University.

Tina Dietz

Tina Dietz is an internationally acclaimed speaker, podcast producer, audiobook publisher, and creative business expert who has been featured on ABC,, Huffington Post and Forbes. Her podcast, The StartSomething Show, was named by Inc magazine as one of the top 35 podcasts for entrepreneurs, and her company, StartSomething Business Solutions, connects experts, authors, and entrepreneurs all around the world with their ideal audiences through podcasting, audiobooks, and thought leadership marketing. Tina splits her time between the US and Costa Rica where she’s part of a team building a community of entrepreneurs and conscious leaders.

Megan Close Zavala

Megan Close Zavala is a book coach and literary agent whose passion lies not only in getting great books published, but in working closely with the authors who write them. Nothing is more exciting than a great new idea or story!

A bibliophile for as long as she can remember, Megan has found her dream job working in the world of publishing.  Prior to her coaching and editing careers, Megan read, reviewed, edited, rejected and selected thousands of book and script projects for agencies, film companies and publishing companies.  She has worked with authors in all genres and have always prided herself on being hands on – someone who likes to get down and dirty and help clients make their proposals and book manuscripts shine.  As an agent, she has worked with New York Times and international best-selling authors, and has also spoken at writers’ conferences nationwide, training hundreds of authors on all things book- and publishing-related.

David Hancock

David Hancock is the founder of Morgan James Publishing and the chairman of Guerrilla Marketing International, and has co-authored twelve books, including Performance Driven Thinking, The Best of Guerrilla Marketing and The Entrepreneurial Author. NASDAQ cites David as one of the world’s most prestigious business leaders, and he is reported to be the future of publishing. As founder of Morgan James Publishing, he was named a finalist in the Best Chairman category in The American Business Awards, hailed as “the business world’s own Oscars” by the New York Post. David was also selected for Fast Company Magazine’s Fast 50 for his leadership, creative thinking, significant accomplishments, and his significant impact on the industry over the next ten years.

David also serves as president of the executive board for Habitat for Humanity Peninsula and Greater Williamsburg, and as chairman of the board of the National Center for the Prevention of Community Violence.

Morgan James Publishing was ranked on the Publisher’s Weekly fast growing small press list for five years.

Stephanie Chandler

Stephanie Chandler author speakerStephanie Chandler is the author of several books including The Nonfiction Book Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience and Sell More Books and Own your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business. Stephanie is also founder and CEO of the Nonfiction Authors Association, a vibrant educational community for experienced and aspiring writers, and the Nonfiction Writers Conference, an annual event conducted entirely online. A frequent speaker at business events and on the radio, she has been featured in Entrepreneur, BusinessWeek, and Wired magazine.


Judith Briles

Judith Briles, aka The Book Shepherd, has shepherded more than 1,000 authors and created 500 best-sellers and award-winning books. She’s knowledgeable and entertain and has personally authored 35 books that have been translated to 16 languages; sold a combined 1,000,000 copies; and generated in excess of $5,000,000 in revenues from combined book sales and speaking fees. As an advocate for authors, Judith know publishing inside and out from both the traditional and independent sides. She hosts the podcast AuthorU-Your Guide to Book Publishing and is the Founder of Her website is www.TheBookShepherd, email: and phone: 303-885-2207. Judith is The Book Shepherd.

Roger C. Parker

Book Coach Roger C. Parker


Roger C. Parker is a book coach whose mission is to help self-employed professionals and small business owners turn their expertise into brand-building, lead-generating, and profitable books. He’s worked with clients ranging from start-ups to Apple, Microsoft, and Yamaha. He’s written 40 books that have helped over a 1,000,000 readers in 37 countries advance their careers and build their businesses.

Ask Roger about researching competing books, positioning your book, and organizing your ideas into a compelling table of contents.

Stacy Ennis

Stacy Ennis is a creative consultant and strategic wordsmith who helps people sort through their ideas to find clarity and direction. Creative consulting, individual coaching, ghostwriting , editing—these are just a few of the routes she uses to help people shape ideas, content, and products before sending them out into the world. Her background includes leading as the former executive editor of Healthy Living Made Simple, a Sam’s Club magazine that reaches around 11 million readers. She has also been involved in writing or editing of dozens of books, including her own book, The Editor’s Eye. Learn more at Ask her about book writing, editing, and publishing, as well as how a book can help you grow your influence and increase your impact.

Peter Bowerman

Peter Bowerman, veteran commercial writer, is the self-published author of the three award-winning Well-Fed Writer titles (, how-to “standards” on lucrative “commercial” freelancing. He chronicled his self-publishing success (100,000 copies of his books/ebooks in print and a full-time living for 10+ years) in the 2007 release (and its 2014 update—both multiple-award-winners): The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living. For coaching details, visit