AI and Promotion Tools for Authors
A big part of book promotion is solving the puzzle: How do you get your book in front of the people who will care about it most? Your personal circles and platforms only go so far—book promotion sites can help you bridge the gap by connecting with readers actively looking for their next great read.
Book promotion sites specialize in matching books (often discounted) to readers in their favorite genres and categories. While BookBub is the biggest, a whole ecosystem of sites can amplify your reach and help you find new audiences.
In this session, Anne Janzer will show you:
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How to include book promotion sites in your overall book marketing plan
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How to choose the right sites for your nonfiction book and audience
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Practical strategies to test results and identify what truly works
If you’re looking for tools to expand your reach beyond your immediate circles, this session will give you actionable insights for growing your readership with book promotion sites.
Anne Janzer is a nonfiction book coach and the author of multiple books about writing. With a background in marketing, she constantly experiments with book promotion, and loves to share those findings with other authors. Her writing books explore the science and practices behind successful writing, and include The Writer’s Process, Writing to Be Understood, and The Writer’s Voice.
